Privacy Policy

Effective Date: August 4, 2026

Business Name: Your Esthetician BFF

Location: Hamilton, Ontario, Canada

Website:https://www.yourestheticianbff.com‍ ‍

At Your Esthetician BFF, we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, book an appointment, purchase products, or interact with our services.

This policy complies with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and aligns with Google’s Privacy Policy requirements for analytics and advertising services.

1. Information We Collect

We collect information directly from you when you provide it, as well as automatically when you navigate through our website.

A. Personal Information You Provide

*Contact Information:** Name, email address, phone number, and mailing address.

*Booking & Service Details:** Appointment history, health/skin history intake forms, skin concerns, and consultation notes required to deliver safe clinical esthetic treatments.

*E-Commerce & Transaction Data:** Billing address, shipping details, and payment information (processed securely through third-party payment gateways; we do not store full credit card numbers on our servers).

*Communications:** Inquiries submitted through contact forms, emails, or newsletter subscriptions.

B. Information Collected Automatically (Cookies & Tracking)

When you visit our website, we may automatically collect non-personal data, including:

* IP address, browser type, operating system, and device details.

* Pages viewed, time spent on pages, referral source, and navigation paths.

Data collected via *Cookies**, Google Analytics, and web beacons to understand how visitors interact with our site.

2. How We Use Your Information

We use the collected information for the following commercial purposes:

* Providing personalized clinical skin consultations, facials, microneedling, and lash/brow services.

* Processing appointment bookings, reminders, and online shop orders.

* Communicating with you regarding your service plans, follow-up care, or customer support inquiries.

* Analyzing website performance and user experience using Google Analytics.

* Marketing and promotional communications (you may opt out at any time).

* Complying with legal and regulatory obligations in Ontario and Canada.

3. Cookies and Google Analytics Disclosures

Our website uses cookies and similar tracking technologies to enhance user experience and analyze site traffic.

*Google Analytics:** We use Google Analytics to collect standard internet log information and visitor behavior patterns. This helps us analyze website traffic and improve our services. Google Analytics collects IP addresses, but data is aggregated and anonymized where possible. You can opt out of Google Analytics tracking by installing the [Google Analytics Opt-out Browser Add-on](https://tools.google.com/dlpage/gaoptout).

*Managing Cookies:** You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable cookies, some features of this website may not function properly.

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties. We only share data with trusted service providers strictly to operate our business:

*Booking & Management Platforms:** Software used to manage client schedules, consultations, and intake forms.

*Payment Processors:** Secure third-party gateways to process credit card payments.

*Website Analytics & Hosting:** Trusted infrastructure partners (e.g., Google, web hosts) assisting in site operation.

*Legal Requirements:** If required by Canadian federal or Ontario provincial law, court order, or governmental regulation.

5. Data Safeguards & Protection

We implement physical, administrative, and technical safeguards appropriate to the sensitivity of your personal information (including skin history and consultation notes). While we take all reasonable steps to protect your data, no method of transmission over the internet is 100% secure.

6. Your Rights Under PIPEDA

Under Canadian privacy laws, you have the right to:

* Access the personal information we hold about you.

* Request corrections to inaccurate or incomplete information.

* Withdraw your consent to our collection, use, or disclosure of your information at any time (subject to legal or contractual restrictions).

* Unsubscribe from marketing communications by clicking "unsubscribe" in any promotional email.

7. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact:

Your Esthetician BFF‍ ‍

Hamilton, Ontario, Canada

Website: https://www.yourestheticianbff.com‍ ‍

Contact Page: https://www.yourestheticianbff.com/contact